DXP launches Trimble’s sites 10X Faster

Transformed 100+ fragmented websites from digital headache to seamless experience, cutting costs in half while making launches 10X faster.

Date
February 2021
Services
Digital Experience
Brand
Trimble, Inc.
DXP launches Trimble’s sites 10X Faster

Project results.

60
%

Cost Savings

Killed the bloat and cut operational expenses by 60%. Finance people actually smiled.

10
X

Speed Boost

Made product marketing launches 10X faster with smart automation.

Project overview.

I joined a $6B company facing digital fragmentation across 100+ acquisitions, websites, and sub-brands. Customers were increasingly confused and frustrated, unable to understand Trimble's comprehensive offerings. Internally, siloed teams, disconnected data, and inconsistent content created redundant technologies, costly rework, and disjointed customer journeys.

Project execution.

I led a diverse team to develop an enterprise-grade Digital Experience Platform supporting 60M+ annual users:

  • Conducted user/stakeholder interviews and competitive analysis to identify best-in-class solutions
  • Facilitated workshops and design sprints to align on roadmap and develop prototypes
  • Built a reusable design system with cloud-native CMS, headless UI components, and API-first integrations
  • Collaborated with Finance, Marketing, Cyber, Legal, and Executive teams to ensure alignment
  • Hosted monthly stakeholder town halls with 80+ attendees to maintain strategic vision

Project results.

Our platform transformation delivered impressive results across multiple dimensions:

- 60% reduction in operational expenses through unified systems

- 10X acceleration in speed-to-market for new digital products

- 25% increase in customer satisfaction via enhanced digital journeys

- 300% ROI on a $2MM strategic capital investment

- $1.18B revenue contribution through enhanced digital experiences

We proved that thoughtful digital architecture beats digital duct tape. Our platform didn't just look better—it unified the brand, slashed costs, and made launching new products feel like magic.